I'll take your email & SMS to 35%+ of revenue in the next 90 days, guaranteed, or we work for free
Most DTC brands pour cash into ads to win a customer, but then let that customer go cold after they purchase. Your email & SMS list is the one asset that turns a single purchase into repeat revenue you don't have to re-buy with ad spend. I rebuild that channel into a predictable profit center, generating at least 35%+ of your total revenue.
Founder, Dagher Creative
Who Am I?
Hi, I’m Jad Dagher. I’ve spent years in DTC e-commerce obsessed with one thing most brands treat as an afterthought: turning the customers you’ve already paid to acquire into repeat revenue through email & SMS. Most brands sit on underactive lists that quietly leak profit through broken flows and uninspired campaigns. I rebuild your retention engine from the ground up to hit the 35% revenue attribution mark. Once you hit that number, you move from just surviving on paid ads to thriving on owned channels. It’s the difference between a business vulnerable to algorithm shifts and an elite brand with a defensible moat.
Retention isn't a channel. It's the difference between renting revenue and owning it.
Here's the trap most DTC brands are stuck in: every dollar of revenue has to be re-bought. You pay to acquire a customer, they purchase once, and then they disappear forever. CAC keeps climbing, margins thinning, and you’re at the mercy of ad algorithms you have no control over…
Retention marketing is how you get off the treadmill. Your email & SMS list is full of customers who've paid you, trust you, and most importantly, cost you nothing to reach out to again. Done right, it turns a simple “website visit” to a first purchase. Or a first purchase into a second, third, and eventually a customer for life. But most brands treat it as an afterthought: a broken welcome flow, a monthly "newsletter," a list quietly leaking profit while all the attention goes to paid. The revenue is already sitting in the account. It just needs to be unlocked.
I’ll help you unlock that number and get your total revenue attributed to email marketing past 35%. Stop burning money on ads and start compounding on an asset you actually have full control over. Ad algorithms change all the time. But nobody can take your email list away from you.
Four levers. One number. I rebuild every part of your email & SMS so it compounds.
Deliverability
Nothing else matters if your emails land in spam or Promotions. I fix your sending reputation, authentication, and list hygiene so your messages actually reach the inbox — often the single fastest lift in attributed revenue.
List growth (pop-ups)
Your flows can only convert the subscribers you capture. I build and test high-converting pop-ups and sign-up forms that turn anonymous traffic into an owned audience you can sell to for free, forever.
Flows
The automations that make money while you sleep — welcome, abandoned cart/checkout, browse abandonment, post-purchase, win-back. Built as direct-response sequences, not "thanks for subscribing" filler, so every subscriber is monetized on autopilot.
Campaigns
A campaign calendar with a reason behind every send. Right offer, right segment, right copy — the difference between a routine newsletter and a $37K day. We report on revenue, not opens.
Deliverability gets you seen. Pop-ups grow the list. Flows monetize on autopilot. Campaigns compound it. Miss one and the other three underperform.
Real numbers, real brands.
$37K generated from a single email for a holster brand.
One campaign, one send. The right offer sent to the right segment with the right copy turned a routine email into a five-figure day.
From ZERO email & SMS to immediately unlocking over 6 figures in monthly revenue.
Before working with me, this holster brand had a big list of subscribers but ZERO email & SMS strategy in place. It was just a matter of unlocking the revenue that was already dormant in their account.
42% of revenue attributed to owned channels for a kids labelling brand.
Nearly half of total revenue traced back to email and SMS — turning retention from an afterthought into the brand’s most reliable profit engine.
We do our best work inside a narrow lane.
- You’re a DTC e-commerce brand doing $50K–$1.5M/month.
- You have a list you're barely monetizing and know email & SMS should be doing far more.
- You want a young strategist with experience and room to grow.
- You want the cheapest templated option on the market.
- You’re pre-revenue or outside DTC e-commerce.
- You need to route every decision through a committee.
Find out what your list is really worth with one free 20-minute teardown.
I’ll open your account, quantify the revenue your email & SMS is leaving on the table, and show you the path to 35%+. No retainer pitch — you keep the teardown either way.